What Serper does
Serper is a Google SERP scraping API. Rivalist uses it for the free local SERP checker tool and for validating ranking positions in audit reports.
Integration · SERP data
Rivalist + Serper
Live Google SERP fetching for the free local SERP checker and ranking validation.
Why it matters for your audit
You need fresh SERP data to know where you actually rank. DataForSEO gives you historical and cached SERPs; Serper gives you what Google is showing right now in any location.
Integration depth
How Rivalist uses Serper
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Free /serp-tools — live Google SERP fetch by country, city, ZIP code.
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Audit validation pass — confirms competitor rank claims with fresh data.
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AI Overviews detection — flags keywords where AI is eating organic clicks.
In your report
What you actually see
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Real-time SERP for any keyword in any location.
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PAA boxes, featured snippets, and AI Overviews surfaced when present.
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Maps results (local 3-pack) for local SEO queries.
BYOK note
BYOK: bring your own serper.dev API key (~$50/2500 queries). Hosted: included.
FAQ
Common questions
Is Serper more accurate than DataForSEO?
For "right now" SERPs in specific locations, yes. For historical SERP data, DataForSEO is the better source. Rivalist uses both.
Can I check SERPs in any country?
Yes — Serper supports every country Google indexes, with city- and ZIP-level granularity in the US, UK, Canada, Australia.
How does the free SERP checker compare to paid alternatives?
The free /serp-tools endpoint runs real Serper queries. No signup, no rate limit for occasional checks. For programmatic use, BYOK gives you full access.
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