Blog

Practitioner notes on competitive SEO and AI search.

Frameworks, playbooks, and honest tool comparisons from the team building Rivalist.

SEO tools · Comparison · Strategy

Ahrefs vs Semrush vs AI SEO Tools: Which SEO Stack in 2026?

Honest comparison of the three modern SEO stacks: data tools (Ahrefs, Semrush), AI strategy tools (Rivalist, Cogny), and content optimizers (Surfer, Clearscope). Pick the right stack for your team.

· 8 min read

SEO audit · Pricing · How-to

Free Mini-Audit vs Paid SEO Audit: What You Actually Get

What is in a free SEO mini-audit vs a paid agency audit vs a full Rivalist report. Honest comparison of scope, depth, and what each one is actually worth.

· 6 min read

Programmatic SEO · SaaS · Scale

Programmatic SEO for SaaS: A 2026 Playbook (With Real Examples)

How to ship hundreds of indexable pages with a template, target the long tail, and avoid Google's thin-content penalties. The complete programmatic SEO playbook for SaaS.

· 12 min read

AI SEO · AEO · GEO · LLM optimization

AI Search Optimization (AEO and GEO): Get Cited by ChatGPT, Claude, and Perplexity

Practical AEO and GEO guide. How to structure content so ChatGPT, Claude, Perplexity, and Google AI Overviews cite you. Covers E-E-A-T, citation format, schema, and content patterns.

· 11 min read

SEO audit · Competitive analysis · Strategy

How to Run a Competitive SEO Audit in 2026 (15-Dimension Framework)

A 15-dimension competitive SEO audit framework with scoring rubric, the data sources you need, and the seven analysis passes that turn raw crawl data into a 4-week action plan.

· 9 min read

Schema · Structured data · AI SEO

Schema Markup in 2026: The Complete JSON-LD Implementation Guide

Practical schema markup guide for 2026: which Schema.org types to ship, FAQPage and Article JSON-LD examples, and how schema drives AI Overview citations.

· 10 min read

Core Web Vitals · Performance · CWV

Core Web Vitals 2026: The INP Deep Dive (LCP, CLS, TTFB Too)

Core Web Vitals in 2026: INP replaced FID as the responsiveness metric. Full guide to LCP, INP, CLS, TTFB with fix priorities and real-world numbers.

· 9 min read

Internal linking · On-page SEO · Information architecture

Internal Linking Strategy: The Underrated SEO Multiplier (2026)

Internal linking is the SEO lever most sites underuse. Topic clusters, hub-and-spoke models, and anchor text strategy for 2026.

· 7 min read

E-E-A-T · AI SEO · Trust signals

E-E-A-T Signals: The 2026 Checklist for AI Search Citations

E-E-A-T (Experience, Expertise, Authoritativeness, Trust) signals matter more than ever for AI search. Complete checklist with implementation guidance.

· 8 min read